Bunzl is a distribution company. It supplies gloves, packaging, cleaning products and other everyday essentials to customers in dozens of countries. So when its half-year results presentation appeared earlier this month, it seemed only fair to ask the obvious question. Has the presentation itself been delivered on time and in full?
Deliver on time and in full: no overloaded slides, no damage in transit.
Largely, yes. Because we've seen a lot worse in the corporate results department! However, this is encouraging.
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What Works in this Delivery Presentation
The colour is used well and stays consistent from first slide to last. There are large-scale images with just a little text. The headings are clear and distinct.
What Doesn't Work So Well
There's more than a hint of the classic PowerPoint layout templates: two columns, three columns, and very small images hemmed in by text. Several slides are busy enough to benefit from a slide build, though even then there's too much on each one.
Of course, this presentation slide deck is doing two jobs. It's an investor presentation and a financial record of fact. That's the problem. And, of course, we do acknowledge that. But when you present nearly 40 slides of this detail, you'd sap the strength of presenter and audience alike. So here are five tips to help you deliver your own presentation on time.
Top Tips to Help You Deliver Your Own Presentation
Tip 1: Purpose
Decide what you're making. Is it a document or a slide presentation? Perhaps you need a slide deck for the room and a handout PDF for the record. Ask one deck to do both jobs and you've overloaded the lorry before it leaves the depot.
Tip 2: Colour
Keep your palette consistent, and be alert to inconsistency. The classic slip is lettering that flips between light and dark backgrounds without good reason. Bunzl's navy and green stay put throughout, even in the appendices.
Tip 3: Font
Choose your typeface and stick with it. Keep sizes consistent too. If you're shrinking the text to squeeze more in, the slide is already too full.
Tip 4:
Take the information delivery slowly. Too much data and too many facts or figures, and your time budget will evaporate. Use builds to reveal one point at a time, and leave room for questions. Nobody was ever thanked for a presentation that overran.
Tip 5: Appendix
Put the greater levels of detail at the back. If you need the appendix to answer a question from your audience, that's great. If you don't, that's not a problem either. Treat it as a bolt-on, ready when needed. And keep the same look and feel, because these slides might well end up on screen.
Do this and you'll still have plenty to say. But your audience will receive it in good condition, and nothing will be damaged in transit.
Five Presentation Delivery Tips at a Glance
Follow these simple presentation delivery guides and you'll succeed with your own presentation.
For more public speaking and presentation tips, you'll find our full series here. And when you're ready to sharpen your own presentation skills, please don't hesitate to get in touch.
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